We believe in premium style without the premium price-tag.

Style today is a choice between cheap, low-quality accessories or premium, overpriced brands. We do things differently. To make luxury accessible, we cut out retail middlemen and sell directly to customers online, and bring to you quality, modern designs at profoundly fair prices.

GMNI was founded by friends who were not satisfied with the style options available in the market. Frustrated with the compromises between quality, affordability and style, we set out to introduce fashion forward yet affordable products, delivered to your doorstep.

Whether at the beach, on a hike, or just driving to work, style is an important part of YOU. And we want to share the blissful experience of adding accessories to your style repertoire and not break the bank.

That is our story, time for you to create yours.